Digital Product Designer
TVSquared, Edinburgh
Managed and provided strategic direction to a team of digital designers. Communicated effectively with both Product Management and Engineering teams to identify design requirements. Led research and project management. Updated brand guidelines and ensured consistent implementation in collaboration with Marketing team.
Key Achievements:
- Developed and maintained a bespoke Design System, including visual style-guides and pattern libraries, for use by both Design and Development teams.
- Designed and implemented new Onboarding UI, enabling clients to onboard themselves and reducing time required by Customer Service from up to 4 days to 0.