UX/UI Design Lead
OneLog AG, Zürich
Design and further development of web-based applications and the company's digital presence — with the goal of ensuring an intuitive user experience. I defined design principles, built scalable design systems, and ensured consistency and standards across all user experiences.
Development of high-fidelity prototypes to validate concepts and user flows. Designed navigation and information architecture to translate complex requirements into clear, user-friendly interfaces.
I led the (re-)design and development of new company and product websites. In addition, I created presentation templates and visual materials for marketing, stakeholder meetings, and training purposes — combining product design and graphic design to deliver holistic brand experiences.
With no dedicated QA function, I took on manual testing responsibilities across the product — running pre-release checks, regression tests, and design QA to maintain quality standards.
In close collaboration with Product, Development, and Marketing, I ensured that user needs and business goals aligned seamlessly. In an agile environment, I facilitated meetings and rituals, and took on planning and task allocation to ensure smooth execution.
Key Achievements:
- Reduced brand-theme creation time by over 80%, boosting onboarding efficiency.
- Migrated design systems from Sketch to Figma, increasing efficiency and cross-team visibility.
- Owned manual QA in the absence of a testing team — covering pre-release checks, regression testing, and accessibility validation across web and mobile.
- Delivered complete foundations — identity, websites, and marketing — enabling successful new product launches.